Corporate Videographer Services
Finding the right corporate videographer can make or break your company's video marketing efforts. Whether you need training videos, executive communications, or brand documentaries, understanding what services are available helps you make smart hiring decisions and get real value for your investment.
What Services Do Corporate Videographers Actually Provide?
Corporate videographers offer much more than just pointing a camera and pressing record. A professional corporate videographer typically provides a complete production package that includes pre-production planning, filming, and post-production editing.
Pre-production services include scriptwriting or script consultation, location scouting, talent coordination, and creating shot lists. This planning phase often determines whether your final video looks polished or amateur.
Production services cover the actual filming day, including professional lighting setup, audio recording, multiple camera angles, and directing on-camera talent. Most corporate videographers bring their own equipment, though some charge extra for specialized gear like drones or gimbals.
Post-production services include video editing, color correction, audio mixing, adding graphics or lower thirds, and exporting in formats suitable for your intended platforms.
Common Types of Corporate Videos
Corporate videographers specialize in several video types, each serving different business objectives:
Company culture and recruitment videos showcase your workplace environment and team to attract talent. These typically feature employee interviews and office b-roll footage.
Training and instructional videos document processes, onboard new employees, or educate customers about your products. These require clear visual demonstrations and often include screen recordings.
Executive communications capture leadership messages for internal distribution, investor updates, or crisis communications. Quality matters here because executives represent your brand.
Event documentation covers conferences, product launches, award ceremonies, and corporate gatherings. This requires capturing key moments while staying unobtrusive.
Customer testimonial videos feature satisfied clients sharing their experiences. These build trust with prospects and work well across marketing channels.
What to Expect on Pricing
Corporate video pricing varies widely based on complexity, location, and videographer experience. A single talking-head interview video might cost $1,500-3,000, while a multi-day brand documentary could run $15,000-50,000 or more.
Most videographers price either by day rate ($800-2,500 per filming day) or by project. Post-production typically adds 50-100% to the filming costs, since editing takes significant time.
Be wary of quotes that seem too cheap. Video production has real costs for equipment, insurance, travel, and skilled labor. Extremely low prices often mean corners will be cut.
Questions to Ask Before Hiring
Before signing a contract, ask potential videographers these questions:
Can I see examples of similar projects you have completed?
What equipment do you use, and what is included versus extra?
How many revision rounds are included in your quote?
Who owns the raw footage and final files?
What is your typical turnaround time?
When to Consider Ongoing Video Support
If you need regular video content rather than occasional one-off projects, hiring individual videographers for each shoot gets expensive and inconsistent. Many businesses find that partnering with a video production team provides better value for ongoing content needs.
Need help developing a consistent video content strategy?Contact us to discuss how we can support your corporate video production goals.
